目次
第1章. 方法論と範囲
1.1. 市場セグメンテーションとスコープ
1.2. 市場の定義
1.3. 情報調達
1.3.1. 購入データベース
1.3.2. GVRの内部データベース
1.3.3. 二次情報源と第三者の視点
1.3.4. 一次調査
1.4. 情報分析
1.4.1. データ分析モデル
1.5. 市場形成とデータの可視化
1.6. データの検証と公開
第2章. エグゼクティブサマリー
2.1. 市場展望
2.2. 製品の展望
2.3. 包装の展望
2.4. 競争環境の展望
第3章. フレッシュハーブ市場の変数、動向、スコープ
3.1. 市場系統の展望
3.2. 普及・成長展望マッピング
3.3. 産業バリューチェーン分析
3.3.1. 原材料の見通し
3.3.2. 製造・技術動向
3.3.3. 販売／乳製品代替チャネル分析
3.3.4. 利益率分析
3.4. 市場ダイナミクス
3.4.1. 市場促進要因分析
3.4.2. 市場阻害要因分析
3.4.3. 市場機会
3.4.4. 市場の課題
3.5. 産業分析-ポーターのファイブフォース分析
3.6. 市場参入戦略
第4章. フレッシュハーブ市場 製品推定とトレンド分析
4.1. フレッシュハーブ市場：製品別 主要なポイント
4.2. 製品動向分析と市場シェア、2023年および2030年
4.3. 2018〜2030年の製品別市場推定・予測（10億米ドル）
4.3.1. バジル
4.3.1.1. 市場の推定と予測、2018年～2030年（USD Billion）
4.3.2. コリアンダー
4.3.2.1. 市場の予測および予測、2018年～2030年（10億米ドル）
4.3.3. ミント
4.3.3.1. 市場の予測および予測、2018年～2030年（USD Billion）
4.3.4. パセリ
4.3.4.1. 市場の予測および予測、2018年～2030年（10億米ドル）
4.3.5. その他
4.3.5.1. 市場の推定と予測、2018年～2030年（USD Billion）
第5章. フレッシュハーブ市場 最終用途の推定と動向分析
5.1. フレッシュハーブ市場：最終用途別 主要項目
5.2. 最終用途の動向分析と市場シェア、2023年・2030年
5.3. 2018〜2030年のパッケージ別市場推定・予測（億米ドル）
5.3.1. 食品小売
5.3.1.1. 市場の推定と予測、2018年〜2030年（USD Billion）
5.3.2. 食品サービス
5.3.2.1. 市場の推定と予測、2018年～2030年（USD Billion）
第6章. フレッシュハーブ市場 地域別推定と動向分析
6.1. フレッシュハーブ市場 地域別展望
6.2. 地域別動向分析と市場シェア、2023年・2030年
6.3. 2018年〜2030年の地域別・国別市場推定・予測（億米ドル）
6.3.1. 北米
6.3.1.1. 市場の推定と予測、2018年〜2030年（USD Billion）
6.3.1.2. 米国
6.3.1.2.1. 主要国のダイナミクス
6.3.1.2.2. 市場の予測および予測、2018年～2030年 (10億米ドル)
6.3.1.3. カナダ
6.3.1.3.1. 主要国のダイナミクス
6.3.1.3.2. 市場の予測および予測、2018年～2030年（10億米ドル）
6.3.1.4. メキシコ
6.3.1.4.1. 主要国のダイナミクス
6.3.1.4.2. 市場の予測および予測、2018年～2030年 (10億米ドル)
6.3.2. 欧州
6.3.2.1. 市場の予測および予測、2018年～2030年 (USD Billion)
6.3.2.2. ドイツ
6.3.2.2.1. 主要国のダイナミクス
6.3.2.2.2. 市場の予測および予測、2018年～2030年 (10億米ドル)
6.3.2.3. 英国
6.3.2.3.1. 主要国のダイナミクス
6.3.2.3.2. 市場の推定と予測、2018年～2030年（USD Billion）
6.3.2.4. フランス
6.3.2.4.1. 主要国のダイナミクス
6.3.2.4.2. 市場の推定と予測、2018年～2030年（USD Billion）
6.3.2.5. イタリア
6.3.2.5.1. 主要国のダイナミクス
6.3.2.5.2. 市場の予測および予測、2018年～2030年（10億米ドル）
6.3.2.6. スペイン
6.3.2.6.1. 主要国のダイナミクス
6.3.2.6.2. 市場の予測および予測、2018年～2030年（10億米ドル）
6.3.3. アジア太平洋
6.3.3.1. 市場の予測および予測、2018年～2030年（USD Billion）
6.3.3.2. 中国
6.3.3.2.1. 主要国のダイナミクス
6.3.3.2.2. 市場の予測および予測、2018年～2030年 (10億米ドル)
6.3.3.3. 日本
6.3.3.3.1. 主要国のダイナミクス
6.3.3.3.2. 市場の推定と予測、2018年～2030年 (億米ドル)
6.3.3.4. インド
6.3.3.4.1. 主要国のダイナミクス
6.3.3.4.2. 市場の推定と予測、2018年～2030年（USD Billion）
6.3.3.5. オーストラリアとニュージーランド
6.3.3.5.1. 主要国のダイナミクス
6.3.3.5.2. 市場の予測および予測、2018年～2030年（USD Billion）
6.3.3.6. 韓国
6.3.3.6.1. 主要国のダイナミクス
6.3.3.6.2. 市場の予測および予測、2018年～2030年（USD Billion）
6.3.4. 中南米
6.3.4.1. 市場の予測および予測、2018年～2030年 (10億米ドル)
6.3.4.2. ブラジル
6.3.4.2.1. 主要国のダイナミクス
6.3.4.2.2. 市場の推定と予測、2018年～2030年（USD Billion）
6.3.5. 中東・アフリカ
6.3.5.1. 市場の予測および予測、2018年～2030年（USD Billion）
6.3.5.2. 南アフリカ
6.3.5.2.1. 主要国のダイナミクス
第7章. 競合分析
7.1. 主要市場参入企業による最近の動向と影響分析
7.2. 企業分類
7.3. 参加企業の概要
7.4. 財務パフォーマンス
7.5. 製品ベンチマーク
7.6. 企業市場シェア分析、2023年(%)
7.7. 企業ヒートマップ分析
7.8. 戦略マッピング
7.9. 企業プロフィール
HerbThyme Farms
Superior Fresh
Wing Seed Company
Oliver Kay Produce
Meridian Farm Market
Enza Zaden
McCormick & Company, Inc.
Spisa Group
GrowUp Farms Group
Kerry Group PLC
Pacific Botanicals
Langmead Herbs
Organic Herb Trading Company
Nomad Foods
Rocket Farms
Vitacress
Shenandoah Growers Inc.
Döhler
Fresh Leaf Ltd.
Coolibah Herbs
The global fresh herbs market was valued at USD 5.37 billion in 2023 and is expected to expand at a CAGR of 9.4% from 2024 to 2030. The market is experiencing robust growth, driven by several interrelated factors that reflect changing consumer preferences, health consciousness, and culinary trends. One of the primary drivers is the increasing demand for fresh and natural ingredients as consumers become more aware of the health benefits of fresh herbs. Studies indicate that modern consumers prioritize nutritious options, opting for fresh herbs over processed alternatives due to their antioxidant properties and other health benefits. This shift is evident in various retail settings, including supermarkets and online grocery platforms, where the availability of a diverse range of fresh herbs has expanded significantly.
The globalization of culinary practices has also played a significant role in the growth of the market. Consumers increasingly incorporate various herbs into their cooking to enhance flavor and authenticity as they explore international cuisines. Popular herbs such as basil, cilantro, and mint are now staples in many kitchens, reflecting a broader acceptance of diverse flavors. Meal kits and cooking shows have also played a pivotal role in shaping culinary trends related to fresh herbs. These platforms often introduce consumers to new recipes featuring fresh herbs, encouraging them to experiment with these ingredients at home. As individuals gain confidence in their cooking skills, they are more likely to purchase a wider variety of herbs when shopping, further boosting market demand. The visibility of fresh herbs in popular media has made them more appealing and accessible to everyday cooks.
The convenience factor must be considered in understanding how culinary trends affect the demand for fresh herbs. With busy lifestyles becoming the norm, consumers seek easy-to-use options that fit into their cooking routines. Pre-washed, pre-chopped, and ready-to-use herb products are gaining popularity as they save time and effort in meal preparation. This trend reflects a broader desire for convenience in cooking while still allowing consumers to enjoy fresh herbs' flavors and health benefits.
Health consciousness is another critical driver influencing the market. As consumers seek to improve their diets with nutrient-dense foods, fresh herbs are increasingly recognized for enhancing flavor without adding calories or sodium. This trend aligns with popular diet movements such as Keto and Whole30, which emphasize using herbs as a flavorful alternative to traditional seasonings. The connection between health benefits and culinary applications has led to a surge in interest in organic and locally sourced herbs as consumers prioritize transparency and sustainability in their food choices.
The rise in e-commerce has significantly impacted the market by making these products more accessible to consumers. Online grocery shopping allows customers to explore a wider variety of fresh herbs that may not be available locally. This convenience particularly appeals to health-conscious consumers who prioritize fresh meal ingredients. Furthermore, innovations in packaging and distribution have facilitated the availability of living herbs and potted plants in retail spaces, enhancing consumer engagement with fresh produce.
Sustainability concerns are increasingly shaping consumer preferences in the market. Many consumers opt for locally sourced produce to reduce their carbon footprint associated with transportation. This trend supports local farmers and fosters community development while ensuring consumers receive fresher products. The emphasis on sustainable agriculture practices aligns with broader environmental goals and reflects a growing awareness among consumers about the impact of their food choices on the planet. As these trends evolve, they will likely sustain the growth momentum within the fresh herbs market.
Organic fresh herbs are in demand as there is a heightened awareness of health and wellness among consumers. Many individuals are becoming more discerning about their food choices, opting for products free from synthetic pesticides and fertilizers. Organic herbs are perceived as healthier alternatives, as they are cultivated without harmful chemicals, which aligns with consumers' desires for clean and natural food options. This shift towards health-conscious eating is further supported by the recognition of the nutritional benefits associated with fresh herbs, such as their antioxidant properties and potential to enhance overall well-being. Regulatory bodies and certification organizations have bolstered consumer confidence in organic labels, further driving the trend toward organic fresh herbs. As consumers become more educated about the benefits of organic products, they are more likely to seek out certified options in their purchases. This increased awareness is supported by marketing efforts from producers and retailers who highlight the advantages of organic herbs, including their superior flavor profiles and health benefits. Consequently, retailers are expanding their range of organic fresh herbs to meet this escalating demand, tapping into a lucrative market segment that aligns with consumer values.
One of the most significant challenges in the fresh herbs market is the short shelf life of these products. Fresh herbs are highly perishable, requiring careful handling and prompt distribution to maintain their quality and freshness. Typically, they should be consumed within one to two weeks after harvest, which complicates logistics and inventory management for producers and retailers. This perishability can lead to significant waste if herbs are not sold quickly enough, resulting in financial losses for growers and suppliers. Furthermore, the need for a cold chain infrastructure adds complexity and cost to the supply chain, making it essential for producers to invest in proper storage and transportation solutions.
Fresh herbs are also subject to seasonal variability, significantly impacting their yearly availability. Many herbs have specific growing seasons influenced by environmental factors such as temperature and sunlight, leading to periods of scarcity. This seasonal limitation can create challenges in meeting continuous consumer demand, particularly during off-peak seasons when certain herbs may be unavailable or in limited supply. The fluctuations in availability can result in price volatility, with prices typically lower during peak seasons and higher during off-seasons, potentially deterring consumers from purchasing fresh herbs regularly.
The fresh herbs market faces stiff competition from dried and processed alternatives offering more prolonged shelf life and greater convenience. Dried herbs are more accessible to store and more cost-effective for consumers since they do not require refrigeration and can be kept for extended periods without losing flavor. This competition poses a challenge for fresh herb producers, who must continually innovate and emphasize the unique benefits of freshness in their marketing strategies to attract consumers.
Global Fresh Herbs Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global fresh herbs market report on the basis of product, end use, and region.
• Product Outlook (Revenue, USD Billion, 2018 - 2030)
• Basil
• Cilantro/Coriander
• Mint
• Parsley
• Others
• End Use Outlook (Revenue, USD Billion, 2018 - 2030)
• Food Retail
• Food Service
• Regional Outlook (Revenue, USD Billion, 2018 - 2030)
• North America
o U.S.
o Canada
o Mexico
• Europe
o Germany
o UK
o France
o Italy
o Spain
• Asia Pacific
o China
o Japan
o India
o Australia & New Zealand
o South Korea
• Central & South America
o Brazil
• Middle East & Africa
o South Africa
Table of Contents
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Packaging Outlook
2.4. Competitive Landscape Outlook
Chapter 3. Fresh herbs Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Raw Material Outlooks
3.3.2. Manufacturing and Technology Trends
3.3.3. Sales/ Dairy Alternative Channel Analysis
3.3.4. Profit Margin Analysis
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Market Opportunities
3.4.4. Market Challenges
3.5. Industry Analysis - Porter’s Five Forces Analysis
3.6. Market Entry Strategies
Chapter 4. Fresh Herbs Market: Product Estimates & Trend Analysis
4.1. Fresh Herbs Market, by Product: Key Takeaways
4.2. Product Movement Analysis & Market Share, 2023 & 2030
4.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
4.3.1. Basil
4.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
4.3.2. Cilantro/Coriander
4.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
4.3.3. Mint
4.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
4.3.4. Parsleys
4.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
4.3.5. Others
4.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 5. Fresh Herbs Market: End Use Estimates & Trend Analysis
5.1. Fresh herbs Market, by End Use: Key Takeaways
5.2. End Use Movement Analysis & Market Share, 2023 & 2030
5.3. Market Estimates & Forecasts, by Packaging, 2018 - 2030 (USD Billion)
5.3.1. Food Retail
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2. Food Service
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
Chapter 6. Fresh Herbs Market: Regional Estimates & Trend Analysis
6.1. Fresh herbs Market: Regional Outlook
6.2. Regional Movement Analysis & Market Share, 2023 & 2030
6.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Billion)
6.3.1. North America
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.1.2. U.S.
6.3.1.2.1. Key country dynamics
6.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.1.3. Canada
6.3.1.3.1. Key country dynamics
6.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.1.4. Mexico
6.3.1.4.1. Key country dynamics
6.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2. Europe
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2.2. Germany
6.3.2.2.1. Key country dynamics
6.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2.3. UK
6.3.2.3.1. Key country dynamics
6.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2.4. France
6.3.2.4.1. Key country dynamics
6.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2.5. Italy
6.3.2.5.1. Key country dynamics
6.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2.6. Spain
6.3.2.6.1. Key country dynamics
6.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3. Asia Pacific
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3.2. China
6.3.3.2.1. Key country dynamics
6.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3.3. Japan
6.3.3.3.1. Key country dynamics
6.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3.4. India
6.3.3.4.1. Key country dynamics
6.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3.5. Australia & New Zealand
6.3.3.5.1. Key country dynamics
6.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.3.6. South Korea
6.3.3.6.1. Key country dynamics
6.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.4. Central & South America
6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.4.2. Brazil
6.3.4.2.1. Key country dynamics
6.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.5. Middle East & Africa
6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.5.2. South Africa
6.3.5.2.1. Key country dynamics
Chapter 7. Competitive Analysis
7.1. Recent Developments & Impact Analysis, by Key Market Participants
7.2. Company Categorization
7.3. Participant’s Overview
7.4. Financial Performance
7.5. Product Benchmarking
7.6. Company Market Share Analysis, 2023 (%)
7.7. Company Heat Map Analysis
7.8. Strategy Mapping
7.9. Company Profiles
7.9.1. HerbThyme Farms
7.9.2. Superior Fresh
7.9.3. Wing Seed Company
7.9.4. Oliver Kay Produce
7.9.5. Meridian Farm Market
7.9.6. Enza Zaden
7.9.7. McCormick & Company, Inc.
7.9.8. Spisa Group
7.9.9. GrowUp Farms Group
7.9.10. Kerry Group PLC
7.9.11. Pacific Botanicals
7.9.12. Langmead Herbs
7.9.13. Organic Herb Trading Company
7.9.14. Nomad Foods
7.9.15. Rocket Farms
7.9.16. Vitacress
7.9.17. Shenandoah Growers Inc.
7.9.18. Döhler
7.9.19. Fresh Leaf Ltd.
7.9.20. Coolibah Herbs
❖ 世界のフレッシュハーブ市場に関するよくある質問(FAQ) ❖
・フレッシュハーブの世界市場規模は？
→Grand View Research社は2023年のフレッシュハーブの世界市場規模を53億7000万米ドルと推定しています。
・フレッシュハーブの世界市場予測は？
→Grand View Research社は2030年のフレッシュハーブの世界市場規模をXXドルと予測しています。
・フレッシュハーブ市場の成長率は？
→Grand View Research社はフレッシュハーブの世界市場が2024年～2030年に年平均9.4%成長すると予測しています。
・世界のフレッシュハーブ市場における主要企業は？
→Grand View Research社は「HerbThyme Farms、Superior Fresh、Wing Seed Company、Oliver Kay Produce、Meridian Farm Market、Enza Zaden、McCormick & Company, Inc.、Spisa Group、GrowUp Farms Group、Kerry Group PLC、Pacific Botanicals、Langmead Herbs、Organic Herb Trading Company、Nomad Foods、Rocket Farms、Vitacress、Shenandoah Growers Inc.、Döhler、Fresh Leaf Ltd.、Coolibah Herbsなど ...」をグローバルフレッシュハーブ市場の主要企業として認識しています。
※上記FAQの市場規模、市場予測、成長率、主要企業に関する情報は本レポートの概要を作成した時点での情報であり、納品レポートの情報と少し異なる場合があります。
