1 エグゼクティブ・サマリー
2 序文
2.1 概要
2.2 ステークホルダー
2.3 調査範囲
2.4 調査方法
2.4.1 データマイニング
2.4.2 データ分析
2.4.3 データの検証
2.4.4 リサーチアプローチ
2.5 リサーチソース
2.5.1 一次調査ソース
2.5.2 セカンダリーリサーチソース
2.5.3 前提条件
3 市場動向分析
3.1 はじめに
3.2 推進要因
3.3 抑制要因
3.4 機会
3.5 脅威
3.6 製品分析
3.7 アプリケーション分析
3.8 新興市場
3.9 コビッド19の影響
4 ポーターズファイブフォース分析
4.1 供給者の交渉力
4.2 買い手の交渉力
4.3 代替品の脅威
4.4 新規参入の脅威
4.5 競争上のライバル
5 ハニースプレッドの世界市場、製品種類別
5.1 はじめに
5.2 純粋ハニースプレッド
5.3 ミックスハニースプレッド
5.4 ハニーフルーツスプレッド
5.5 ハニーナッツ/バタースプレッド
5.6 その他の製品タイプ
6 ハニースプレッドの世界市場、加工別
6.1 はじめに
6.2 オーガニック
6.3 コンベンショナル
7 ハニースプレッドの世界市場、包装別
7.1 はじめに
7.2 瓶
7.3 チューブ
7.4 スクイーズチューブ
7.5 小袋
8 ハニースプレッドの世界市場、価格セグメント別
8.1 はじめに
8.2 エコノミー
8.3 ミッドレンジ
8.4 プレミアム
9 ハニースプレッドの世界市場:用途別
9.1 はじめに
9.2 トッピング
9.3 ベーキング材料
9.4 飲料
9.5 調理用途
9.5.1 マリネ
9.5.2 ソース
9.5.3 デザート
10 ハニースプレッドの世界市場:流通チャネル別
10.1 はじめに
10.2 スーパーマーケットとハイパーマーケット
10.3 コンビニエンスストア
10.4 オンライン小売業者
10.5 専門食品店
10.6 外食チャネル
11 ハニースプレッドの世界市場:地域別
11.1 はじめに
11.2 北アメリカ
11.2.1 アメリカ
11.2.2 カナダ
11.2.3 メキシコ
11.3 ヨーロッパ
11.3.1 ドイツ
11.3.2 イギリス
11.3.3 イタリア
11.3.4 フランス
11.3.5 スペイン
11.3.6 その他のヨーロッパ
11.4 アジア太平洋
11.4.1 日本
11.4.2 中国
11.4.3 インド
11.4.4 オーストラリア
11.4.5 ニュージーランド
11.4.6 韓国
11.4.7 その他のアジア太平洋地域
11.5 南アメリカ
11.5.1 アルゼンチン
11.5.2 ブラジル
11.5.3 チリ
11.5.4 その他の南アメリカ地域
11.6 中東/アフリカ
11.6.1 サウジアラビア
11.6.2 アラブ首長国連邦
11.6.3 カタール
11.6.4 南アフリカ
11.6.5 その他の中東/アフリカ地域
12 主要開発
12.1 契約、パートナーシップ、提携、合弁事業
12.2 買収と合併
12.3 新製品上市
12.4 拡張
12.5 その他の主要戦略
13 企業プロフィール
13.1 Unilever
13.2 Nestlé
13.3 The Kraft Heinz Company
13.4 J.M. Smucker Company
13.5 Ferrero International S.A.
13.6 Conagra Brands, Inc.
13.7 B & G Foods
13.8 Sioux Honey Association
13.9 Hive & Wellness Australia Pty Ltd.
13.10 Comvita Limited
13.11 Honey-Butter Products Co., Inc.
13.12 Alberta Honey Producers Co-operative
13.13 The Honey Company
13.14 Dutchman’s Gold
13.15 Be Sweet Products
13.16 Pearl Honey Spreads
13.17 The Hershey Company
13.18 Jedwards International
表一覧
1 ハニースプレッドの世界市場展望、地域別(2022-2030年) ($MN)
2 ハニースプレッドの世界市場展望、製品種類別(2022-2030年) ($MN)
3 ハニースプレッドの世界市場展望、純粋ハニースプレッド別 (2022-2030) ($MN)
4 ハニースプレッドの世界市場展望、混合ハニースプレッド別 (2022-2030) ($MN)
5 ハニースプレッドの世界市場展望、ハニーフルーツスプレッド別 (2022-2030) ($MN)
6 ハニースプレッドの世界市場展望、ハニーナッツ/バタースプレッド別 (2022-2030) ($MN)
7 ハニースプレッドの世界市場展望、その他の製品種類別 (2022-2030) ($MN)
8 ハニースプレッドの世界市場展望、加工別 (2022-2030) ($MN)
9 ハニースプレッドの世界市場展望、オーガニック別 (2022-2030) ($MN)
10 ハニースプレッドの世界市場展望:従来型(2022-2030年)別 ($MN)
11 ハニースプレッドの世界市場展望、包装別 (2022-2030) ($MN)
12 ハニースプレッドの世界市場展望:ジャー包装別 (2022-2030) ($MN)
13 ハニースプレッドの世界市場展望、チューブ別 (2022-2030) ($MN)
14 ハニースプレッドの世界市場展望、スクイーズチューブ別 (2022-2030) ($MN)
15 ハニースプレッドの世界市場展望、小袋別 (2022-2030) ($MN)
16 ハニースプレッドの世界市場展望、価格セグメント別 (2022-2030) ($MN)
17 ハニースプレッドの世界市場展望、エコノミー別 (2022-2030) ($MN)
18 ハニースプレッドの世界市場展望:中価格帯別 (2022-2030) ($MN)
19 ハニースプレッドの世界市場展望、プレミアム別 (2022-2030) ($MN)
20 ハニースプレッドの世界市場展望、用途別 (2022-2030) ($MN)
21 ハニースプレッドの世界市場展望、トッピング別 (2022-2030) ($MN)
22 ハニースプレッドの世界市場展望:製パン材料別 (2022-2030) ($MN)
23 ハニースプレッドの世界市場展望、飲料別 (2022-2030) ($MN)
24 ハニースプレッドの世界市場展望、料理用途別 (2022-2030) ($MN)
25 ハニースプレッドの世界市場展望:マリネ用途別 (2022-2030) ($MN)
26 ハニースプレッドの世界市場展望、ソース別 (2022-2030) ($MN)
27 ハニースプレッドの世界市場展望、デザート別 (2022-2030) ($MN)
28 ハニースプレッドの世界市場展望:流通チャネル別 (2022-2030) ($MN)
29 ハニースプレッドの世界市場展望:スーパーマーケット・ハイパーマーケット別 (2022-2030) ($MN)
30 ハニースプレッドの世界市場展望、コンビニエンスストア別 (2022-2030) ($MN)
31 ハニースプレッドの世界市場展望:オンライン小売業者別 (2022-2030) ($MN)
32 ハニースプレッドの世界市場展望:専門食品店別 (2022-2030) ($MN)
33 ハニースプレッドの世界市場展望、フードサービスチャネル別 (2022-2030) ($MN)
注:北アメリカ、ヨーロッパ、APAC、南アメリカ、中東/アフリカ地域の表も上記と同様に表現しています。
According to the Food and Agriculture Organization of the United Nations (FAO), global honey production reached 1.85 million tonnes in 2019, showing a steady increase over the years.
Market Dynamics:
Driver:
Rising health consciousness
Consumers are increasingly seeking natural and healthier alternatives to refined sugar and artificial sweeteners. Honey is perceived as a more nutritious option due to its natural antioxidants, vitamins, and minerals. This shift in consumer preferences towards healthier food choices has led to a higher demand for honey spreads as a breakfast staple and versatile ingredient in various recipes. The trend is further amplified by the growing interest in organic and raw honey products, which are seen as even more beneficial for health.
Restraint:
Limited awareness
Despite the growing health consciousness, there is still limited awareness about the diverse applications and benefits of honey spreads in many regions. Many consumers are not fully informed about the various types of honey spreads available, their unique flavors, and their potential uses beyond traditional applications. This lack of awareness can hinder market growth, especially in regions where honey is not a traditional part of the diet. Additionally, misconceptions about honey's caloric content or its impact on blood sugar levels can deter some health-conscious consumers.
Opportunity:
Increasing online shopping trends
Online retail channels offer convenience, a wide product selection, and the ability to reach a global customer base. This trend has been accelerated by the COVID-19 pandemic, which has shifted consumer shopping habits towards online platforms. E-commerce allows honey spread manufacturers to showcase their product range, provide detailed information about honey varieties and their origins, and engage directly with consumers. It also enables smaller, artisanal producers to reach niche markets and compete with larger brands, indicating substantial potential for market expansion.
Threat:
Adverse weather conditions
Bees are highly sensitive to environmental changes, and extreme weather events such as droughts, floods, or unseasonable temperatures can severely impact honey production. These conditions can lead to reduced bee populations, lower honey yields, and inconsistent quality. Consequently, this can result in supply shortages and price volatility in the honey market, affecting the production and pricing of honey spreads. The long-term sustainability of honey production is at risk, potentially leading to increased costs for manufacturers and higher prices for consumers.
Covid-19 Impact:
The COVID-19 pandemic initially disrupted supply chains and production in the honey spread market. However, it also led to increased consumer interest in health-boosting foods, benefiting honey products. The pandemic accelerated the shift towards e-commerce, boosting online sales of honey spreads. Long-term, the heightened focus on health and wellness may sustain higher demand for natural sweeteners like honey spreads.
The hypermarkets & supermarkets segment is expected to be the largest during the forecast period
The hypermarkets and supermarkets segment is estimated to dominate the honey spread market distribution due to their wide product range and consumer accessibility. These retail formats offer various honey spread brands and types under one roof, allowing consumers to compare products easily. They also provide opportunities for in-store promotions and product sampling, which can drive sales. The convenience of one-stop shopping and the ability to physically examine products before purchase make hypermarkets and supermarkets preferred channels for many consumers. This segment's dominance is further reinforced by established supply chains and the ability to offer competitive pricing due to bulk purchasing power.
The premium segment is expected to have the highest CAGR during the forecast period
The premium segment in the honey spread market is experiencing rapid growth due to increasing consumer interest in high-quality, specialty honey products. This segment includes organic, raw, and monofloral honey spreads, as well as those with unique flavor profiles or sourced from specific geographical regions. Consumers are willing to pay higher prices for these products, perceiving them as having superior taste, quality, and health benefits. The premium segment also aligns with the growing trend of food as an experience and the desire for artisanal and gourmet products. This trend is particularly strong among millennials and health-conscious consumers, driving innovation and diversification in the honey spread market.
Region with largest share:
The North American region is anticipated to dominate the honey spread market due to high consumer awareness of honey's health benefits and a well-established breakfast culture. The region has a strong preference for natural sweeteners and a growing demand for organic and specialty honey products. The presence of major honey producers and a robust retail infrastructure further supports market growth. Additionally, the increasing incorporation of honey spreads in various cuisines and as ingredients in processed foods contributes to its large market share. The region's focus on health and wellness trends, coupled with higher disposable incomes, drives the demand for premium honey spread products.
Region with highest CAGR:
The Asia Pacific region is expected to experience the highest growth rate in the honey spread market. This rapid growth is driven by increasing urbanization, rising disposable incomes, and changing dietary habits. There's a growing awareness of honey's health benefits, leading to its increased adoption as a natural sweetener. The region's large population and expanding middle class present a vast market potential. Additionally, the integration of honey into traditional Asian cuisines and its use in Ayurvedic and traditional medicine further boost demand. The expansion of modern retail formats and e-commerce platforms in the region is also facilitating easier access to a variety of honey spread products.
Key players in the market:
Some of the key players in Honey Spread Market include Unilever, Nestlé, The Kraft Heinz Company, J.M. Smucker Company, Ferrero International S.A., Conagra Brands, Inc., B & G Foods, Sioux Honey Association, Hive & Wellness Australia Pty Ltd., Comvita Limited, Honey-Butter Products Co., Inc., Alberta Honey Producers Co-operative, The Honey Company, Dutchman's Gold, Be Sweet Products, Pearl Honey Spreads, The Hershey Company, and Jedwards International.
Key Developments:
In August 2024, Conagra Brands, Inc. announced that all conditions for the previously announced sale by one of its subsidiaries of its 51.8% ownership stake in Agro Tech Foods Limited (ATFL), a food company based in India, have been fulfilled and the transaction has been completed. This transaction is the latest step in Conagra's strategy to continuously reshape its portfolio to maximize shareholder value. Effective with the sale, Conagra Brands no longer consolidates the results of ATFL in its financial statements.
In July 2024, Hostess®, the brand known for its soft, fluffy Twinkies® snack cakes, is launching Mystery Flavor Twinkies® in collaboration with content creator, Taylor Calmus, also known as Dude Dad on social media. Hostess Mystery Flavor Twinkies will be available exclusively at Walmart for a limited time through October.
In November 2023, The Kraft Heinz Not Company LLC (“The Kraft Heinz Not Company”) launched KRAFT® NotMac&Cheese, the first-ever, plant-based KRAFT Mac & Cheese in the United States. KRAFT NotMac&Cheese is the third innovation to launch in a year from The Kraft Heinz Company (Nasdaq: KHC) (“Kraft Heinz”) and TheNotCompany, Inc. (“NotCo”) joint venture, which aims to create mouthwatering, plant-based foods for all.
Product Types Covered:
• Pure Honey Spread
• Mixed Honey Spread
• Honey Fruit Spread
• Honey Nut/Butter Spread
• Other Product Types
Processing Covered:
• Organic
• Conventional
Packaging Covered:
• Jar
• Tub
• Squeeze Tube
• Sachets
Price Segments Covered:
• Economy
• Mid-range
• Premium
Applications Covered:
• Toppings
• Baking Ingredients
• Beverages
• Culinary Uses
Distribution Channels Covered:
• Supermarkets & Hypermarkets
• Convenience Stores
• Online Retailers
• Specialty Food Stores
• Foodservice Channels
Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Product Analysis
3.7 Application Analysis
3.8 Emerging Markets
3.9 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Honey Spread Market, By Product Type
5.1 Introduction
5.2 Pure Honey Spread
5.3 Mixed Honey Spread
5.4 Honey Fruit Spread
5.5 Honey Nut/Butter Spread
5.6 Other Product Types
6 Global Honey Spread Market, By Processing
6.1 Introduction
6.2 Organic
6.3 Conventional
7 Global Honey Spread Market, By Packaging
7.1 Introduction
7.2 Jar
7.3 Tub
7.4 Squeeze Tube
7.5 Sachets
8 Global Honey Spread Market, By Price Segment
8.1 Introduction
8.2 Economy
8.3 Mid-range
8.4 Premium
9 Global Honey Spread Market, By Application
9.1 Introduction
9.2 Toppings
9.3 Baking Ingredients
9.4 Beverages
9.5 Culinary Uses
9.5.1 Marinades
9.5.2 Sauces
9.5.3 Desserts
10 Global Honey Spread Market, By Distribution Channel
10.1 Introduction
10.2 Supermarkets & Hypermarkets
10.3 Convenience Stores
10.4 Online Retailers
10.5 Specialty Food Stores
10.6 Foodservice Channels
11 Global Honey Spread Market, By Geography
11.1 Introduction
11.2 North America
11.2.1 US
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 UK
11.3.3 Italy
11.3.4 France
11.3.5 Spain
11.3.6 Rest of Europe
11.4 Asia Pacific
11.4.1 Japan
11.4.2 China
11.4.3 India
11.4.4 Australia
11.4.5 New Zealand
11.4.6 South Korea
11.4.7 Rest of Asia Pacific
11.5 South America
11.5.1 Argentina
11.5.2 Brazil
11.5.3 Chile
11.5.4 Rest of South America
11.6 Middle East & Africa
11.6.1 Saudi Arabia
11.6.2 UAE
11.6.3 Qatar
11.6.4 South Africa
11.6.5 Rest of Middle East & Africa
12 Key Developments
12.1 Agreements, Partnerships, Collaborations and Joint Ventures
12.2 Acquisitions & Mergers
12.3 New Product Launch
12.4 Expansions
12.5 Other Key Strategies
13 Company Profiling
13.1 Unilever
13.2 Nestlé
13.3 The Kraft Heinz Company
13.4 J.M. Smucker Company
13.5 Ferrero International S.A.
13.6 Conagra Brands, Inc.
13.7 B & G Foods
13.8 Sioux Honey Association
13.9 Hive & Wellness Australia Pty Ltd.
13.10 Comvita Limited
13.11 Honey-Butter Products Co., Inc.
13.12 Alberta Honey Producers Co-operative
13.13 The Honey Company
13.14 Dutchman's Gold
13.15 Be Sweet Products
13.16 Pearl Honey Spreads
13.17 The Hershey Company
13.18 Jedwards International
List of Tables
1 Global Honey Spread Market Outlook, By Region (2022-2030) ($MN)
2 Global Honey Spread Market Outlook, By Product Type (2022-2030) ($MN)
3 Global Honey Spread Market Outlook, By Pure Honey Spread (2022-2030) ($MN)
4 Global Honey Spread Market Outlook, By Mixed Honey Spread (2022-2030) ($MN)
5 Global Honey Spread Market Outlook, By Honey Fruit Spread (2022-2030) ($MN)
6 Global Honey Spread Market Outlook, By Honey Nut/Butter Spread (2022-2030) ($MN)
7 Global Honey Spread Market Outlook, By Other Product Types (2022-2030) ($MN)
8 Global Honey Spread Market Outlook, By Processing (2022-2030) ($MN)
9 Global Honey Spread Market Outlook, By Organic (2022-2030) ($MN)
10 Global Honey Spread Market Outlook, By Conventional (2022-2030) ($MN)
11 Global Honey Spread Market Outlook, By Packaging (2022-2030) ($MN)
12 Global Honey Spread Market Outlook, By Jar (2022-2030) ($MN)
13 Global Honey Spread Market Outlook, By Tub (2022-2030) ($MN)
14 Global Honey Spread Market Outlook, By Squeeze Tube (2022-2030) ($MN)
15 Global Honey Spread Market Outlook, By Sachets (2022-2030) ($MN)
16 Global Honey Spread Market Outlook, By Price Segment (2022-2030) ($MN)
17 Global Honey Spread Market Outlook, By Economy (2022-2030) ($MN)
18 Global Honey Spread Market Outlook, By Mid-range (2022-2030) ($MN)
19 Global Honey Spread Market Outlook, By Premium (2022-2030) ($MN)
20 Global Honey Spread Market Outlook, By Application (2022-2030) ($MN)
21 Global Honey Spread Market Outlook, By Toppings (2022-2030) ($MN)
22 Global Honey Spread Market Outlook, By Baking Ingredients (2022-2030) ($MN)
23 Global Honey Spread Market Outlook, By Beverages (2022-2030) ($MN)
24 Global Honey Spread Market Outlook, By Culinary Uses (2022-2030) ($MN)
25 Global Honey Spread Market Outlook, By Marinades (2022-2030) ($MN)
26 Global Honey Spread Market Outlook, By Sauces (2022-2030) ($MN)
27 Global Honey Spread Market Outlook, By Desserts (2022-2030) ($MN)
28 Global Honey Spread Market Outlook, By Distribution Channel (2022-2030) ($MN)
29 Global Honey Spread Market Outlook, By Supermarkets & Hypermarkets (2022-2030) ($MN)
30 Global Honey Spread Market Outlook, By Convenience Stores (2022-2030) ($MN)
31 Global Honey Spread Market Outlook, By Online Retailers (2022-2030) ($MN)
32 Global Honey Spread Market Outlook, By Specialty Food Stores (2022-2030) ($MN)
33 Global Honey Spread Market Outlook, By Foodservice Channels (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.