1 エグゼクティブ・サマリー
2 序文
2.1 概要
2.2 ステークホルダー
2.3 調査範囲
2.4 調査方法
2.4.1 データマイニング
2.4.2 データ分析
2.4.3 データの検証
2.4.4 リサーチアプローチ
2.5 リサーチソース
2.5.1 一次調査ソース
2.5.2 セカンダリーリサーチソース
2.5.3 前提条件
3 市場動向分析
3.1 はじめに
3.2 推進要因
3.3 抑制要因
3.4 機会
3.5 脅威
3.6 アプリケーション分析
3.7 新興市場
3.8 Covid-19の影響
4 ポーターズファイブフォース分析
4.1 供給者の交渉力
4.2 買い手の交渉力
4.3 代替品の脅威
4.4 新規参入の脅威
4.5 競争上のライバル関係
5 パワーバンクの世界市場、バッテリータイプ別
5.1 はじめに
5.2 リチウムイオン（Li-Ion）電池
5.3 リチウムポリマー（Li-Polymer）電池
5.4 その他のバッテリータイプ
6 パワーバンクの世界市場：容量別
6.1 はじめに
6.2 3,000mAhまで
6.3 3,001 – 8,000 mAh
6.4 8,001 – 20,000 mAh
6.5 20,000 mAh以上
7 パワーバンクの世界市場、エネルギー源別
7.1 はじめに
7.2 電気
7.3 太陽電池
8 パワーバンクの世界市場、充電モード別
8.1 はじめに
8.2 有線
8.3 ワイヤレス
9 パワーバンクの世界市場、USBポート別
9.1 はじめに
9.2 シングルUSBポート
9.3 デュアルUSBポート
9.4 マルチUSBポート
10 パワーバンクの世界市場：流通チャネル別
10.1 はじめに
10.2 オンライン
10.3 オフライン
11 パワーバンクの世界市場、用途別
11.1 はじめに
11.2 スマートフォンとタブレット
11.3 ノートパソコン
11.4 ウェアラブル機器
11.5 デジタルカメラ
11.6 ポータブル・メディア・デバイス
11.7 ゲーム機
11.8 医療機器
11.9 非常用照明
11.10 その他の用途
12 パワーバンクの世界市場、地域別
12.1 はじめに
12.2 北米
12.2.1 アメリカ
12.2.2 カナダ
12.2.3 メキシコ
12.3 ヨーロッパ
12.3.1 ドイツ
12.3.2 イギリス
12.3.3 イタリア
12.3.4 フランス
12.3.5 スペイン
12.3.6 その他のヨーロッパ
12.4 アジア太平洋
12.4.1 日本
12.4.2 中国
12.4.3 インド
12.4.4 オーストラリア
12.4.5 ニュージーランド
12.4.6 韓国
12.4.7 その他のアジア太平洋地域
12.5 南米
12.5.1 アルゼンチン
12.5.2 ブラジル
12.5.3 チリ
12.5.4 その他の南米地域
12.6 中東・アフリカ
12.6.1 サウジアラビア
12.6.2 アラブ首長国連邦
12.6.3 カタール
12.6.4 南アフリカ
12.6.5 その他の中東・アフリカ地域
13 主要開発
13.1 契約、パートナーシップ、提携、合弁事業
13.2 買収と合併
13.3 新製品の発売
13.4 拡張
13.5 その他の主要戦略
14 会社プロファイル
Xiaomi Corporation
Lenovo Group Limited
Anker Innovations
Panasonic Corporation
Samsung SDI
Sony Corporation
LG Energy Solution
AUKEY
RAVPower
ADATA Technology Co. Ltd.
Ambrane India Pvt. Ltd.
Intex Technologies
Syska
Huawei Technologies Limited
Microsoft Corporation
ASUSTeK Computer Inc.
Zendure
and Mophie (Zagg Inc.).
表一覧
表1 パワーバンクの世界市場展望、地域別（2022-2030年） ($MN)
表2 パワーバンクの世界市場展望、バッテリータイプ別（2022-2030年） ($MN)
表3 パワーバンクの世界市場展望、リチウムイオン（Li-Ion）電池別 (2022-2030) ($MN)
表4 パワーバンクの世界市場展望、リチウムポリマー（Li-Polymer）電池別 (2022-2030) ($MN)
表5 パワーバンクの世界市場展望、その他のバッテリータイプ別 (2022-2030) ($MN)
表6 パワーバンクの世界市場展望、容量別 (2022-2030) ($MN)
表7 パワーバンクの世界市場展望、最大3,000mAh別 (2022-2030) ($MN)
表8 パワーバンクの世界市場展望、3,001〜8,000mAh別 (2022-2030) ($MN)
表9 パワーバンクの世界市場展望、8,001 – 20,000 mAh (2022-2030)別 ($MN)
表10 パワーバンクの世界市場展望、20,000mAh以上別 (2022-2030) ($MN)
表11 パワーバンクの世界市場展望、エネルギー源別 (2022-2030) ($MN)
表12 パワーバンクの世界市場展望、電気別 (2022-2030) ($MN)
表13 パワーバンクの世界市場展望、太陽電池別 (2022-2030) ($MN)
表14 パワーバンクの世界市場展望、充電モード別 (2022-2030) ($MN)
表15 パワーバンクの世界市場展望、有線式別 (2022-2030) ($MN)
表16 パワーバンクの世界市場展望、ワイヤレス別 (2022-2030) ($MN)
表17 パワーバンクの世界市場展望、USBポート別 (2022-2030) ($MN)
表18 パワーバンクの世界市場展望、シングルUSBポート別 (2022-2030) ($MN)
表19 パワーバンクの世界市場展望、デュアルUSBポート別 (2022-2030) ($MN)
表20 パワーバンクの世界市場展望、マルチUSBポート別 (2022-2030) ($MN)
表21 パワーバンクの世界市場展望、流通チャネル別 (2022-2030) ($MN)
表22 パワーバンクの世界市場展望、オンライン別 (2022-2030) ($MN)
表23 パワーバンクの世界市場展望、オフライン別 (2022-2030) ($MN)
表24 パワーバンクの世界市場展望、用途別 (2022-2030) ($MN)
表25 パワーバンクの世界市場展望、スマートフォン・タブレット別 (2022-2030) ($MN)
表26 パワーバンクの世界市場展望、ノートパソコン別 (2022-2030) ($MN)
表27 パワーバンクの世界市場展望、ウェアラブルデバイス別 (2022-2030) ($MN)
表28 パワーバンクの世界市場展望、デジタルカメラ別 (2022-2030) ($MN)
表29 パワーバンクの世界市場展望、ポータブルメディアデバイス別 (2022-2030) ($MN)
表30 パワーバンクの世界市場展望、ゲーム機別 (2022-2030) ($MN)
表31 パワーバンクの世界市場展望、医療機器別 (2022-2030) ($MN)
表32 パワーバンクの世界市場展望、非常用照明別 (2022-2030) ($MN)
表33 パワーバンクの世界市場展望、その他の用途別 (2022-2030) ($MN)
注：北米、ヨーロッパ、APAC、南米、中東・アフリカ地域の表も上記と同様に表現しています。
According to GSMA Intelligence, the Asia Pacific region accounted for over half of the world's mobile subscribers in 2020, with 2.8 billion unique mobile subscribers.
Market Dynamics:
Driver:
Increasing smartphone and gadget usage
The proliferation of smartphones and portable electronic devices is a key driver for the power bank market. According to Statista, the number of smartphone users worldwide is expected to reach 4.5 billion by 2024. As these devices become more feature rich and power-hungry, the need for portable charging solutions has grown significantly. Power banks offer a convenient way to extend device usage time, especially for users who rely heavily on their smartphones for work, communication, and entertainment. This increasing dependence on mobile devices has created a strong demand for power banks across various consumer segments, driving market growth.
Restraint:
Quality concerns
The market has seen an influx of low-quality, counterfeit products that may not meet safety standards or deliver the advertised capacity. These substandard power banks can potentially damage connected devices or pose safety risks such as overheating or even explosions. According to a report by the U.S. Consumer Product Safety Commission, there were over 25,000 overheating or fire incidents involving portable battery-powered devices between 2012 and 2017. This prevalence of poor-quality products erodes consumer trust and can deter potential buyers from investing in power banks.
Opportunity:
Growth in e-commerce
Online retail platforms have made it easier for consumers to access a wide range of power bank options and compare products based on features and prices. According to the U.S. Department of Commerce, e-commerce sales accounted for 13.2% of total retail sales in the United States in 2021, a figure that continues to grow. The convenience of online purchasing, coupled with detailed product information and user reviews, is likely to drive increased sales of power banks through digital channels.
Threat:
Intense competition
The power bank market faces the threat of intense competition, which can lead to price pressures and reduced profit margins. With numerous manufacturers entering the market, including both established electronics brands and new startups, the competition for market share has become fierce. The intense competition also drives companies to constantly innovate and differentiate their products, which can increase research and development costs. Smaller players may struggle to compete with larger brands that have stronger marketing capabilities and economies of scale, potentially leading to market consolidation.
Covid-19 Impact
The COVID-19 pandemic initially disrupted power bank supply chains and manufacturing processes. However, it also accelerated the adoption of remote work and digital communication, increasing reliance on mobile devices. According to a survey by Gartner, 88% of organizations worldwide mandated or encouraged employees to work from home during the pandemic. This shift boosted demand for power banks as users sought to ensure uninterrupted device usage. The pandemic also highlighted the importance of preparedness, potentially driving long-term growth in the power bank market as consumers prioritize backup power solutions.
The electric segment is expected to be the largest during the forecast period
The electric segment is predicted to secure the largest market share throughout the forecast period. Electric power banks, which rely on traditional battery technology, dominate the market due to their widespread compatibility, reliability, and cost-effectiveness. These power banks can charge a wide range of devices, from smartphones to tablets and even laptops, making them versatile solutions for consumers. The continuous improvements in battery technology, such as higher energy densities and faster charging capabilities, further strengthen the position of electric power banks. Their ability to provide multiple charges for various devices makes them indispensable for users who rely heavily on portable electronics.
The wearable devices segment is expected to have the highest CAGR during the forecast period
The wearable devices segment is projected to have the highest CAGR during the extrapolated period. The rapid growth of the wearable technology market, including smartwatches, fitness trackers, and hearables, is driving the demand for specialized power banks. These devices often have small batteries and require frequent charging, creating a need for compact, portable power solutions. Power bank manufacturers are developing products specifically tailored for wearables, featuring smaller form factors and wireless charging capabilities. The integration of power banks into wearable accessories, such as smart backpacks or jewelry, is also contributing to this segment's high growth rate.
Region with largest share:
During the projected timeframe, the Asia Pacific region is expected to hold the largest market share in the power bank market. This dominance is primarily driven by the large population, rapid smartphone adoption, and increasing disposable incomes in countries like China and India. The region's strong manufacturing base for electronics, particularly in countries like China, South Korea, and Taiwan, also contributes to its market leadership. Additionally, the widespread use of mobile payment systems and e-commerce platforms in Asia Pacific countries further fuels the demand for power banks, as consumers rely heavily on their smartphones for daily transactions and activities.
Region with highest CAGR:
Over the forecasted timeframe, the Asia Pacific region is anticipated to exhibit the highest CAGR in the power bank market. This rapid growth is fueled by the ongoing digital transformation in emerging economies, increasing urbanization, and the expansion of 5G networks. The rising adoption of IoT devices and smart home technologies in countries like Japan and South Korea is creating new opportunities for power bank manufacturers. Moreover, government initiatives promoting digital literacy and connectivity in countries like India and Indonesia are expected to further boost smartphone usage and, consequently, the demand for power banks, contributing to the region's high growth rate.
Key players in the market
Some of the key players in Power Bank Market include Xiaomi Corporation, Lenovo Group Limited, Anker Innovations, Panasonic Corporation, Samsung SDI, Sony Corporation, LG Energy Solution, AUKEY, RAVPower, ADATA Technology Co. Ltd., Ambrane India Pvt. Ltd., Intex Technologies, Syska, Huawei Technologies Limited, Microsoft Corporation, ASUSTeK Computer Inc., Zendure, and Mophie (Zagg Inc.).
Key Developments:
In September 2024, Anker Innovations, a global leader in consumer technology products, announced and showcased a new lineup of products from its broad brand portfolio, including Anker, Anker SOLIX, Soundcore, Nebula, and Eufy, to kick off the IFA 2024 trade show in Berlin, Germany. Additionally, Anker provided updates on its global ESG initiatives and highlighted its tremendous growth in the European market.
In June 2024, LG Energy Solution announced it signed a Memorandum of Understanding (MoU) with Analog Devices, Inc. (ADI), a global semiconductor leader, to strengthen the competitiveness of its battery management total solution (BMTS). Through the MoU, the companies have agreed on a two-year joint effort through which ADI will supply high-performance battery management integrated circuit (BMIC), and the two companies will co-develop algorithms that could precisely measure the internal temperatures of EV battery cells. This is expected to lead up to the development of advanced fast-charging technologies.
In January 2024, Xiaomi Launched the Ultra-Thin Power Bank with 10mm thickness and 5,000mAh capacity. It supports 20W output and 18W input.
Battery Types Covered:
• Lithium-Ion (Li-Ion) Battery
• Lithium Polymer (Li-Polymer) Battery
• Other Battery Types
Capacities Covered:
• Up to 3,000 mAh
• 3,001 - 8,000 mAh
• 8,001 - 20,000 mAh
• Above 20,000 mAh
Energy Sources Covered:
• Electric
• Solar
Charging Modes Covered:
• Wired
• Wireless
USB Ports Covered:
• Single USB Port
• Dual USB Ports
• Multi-USB Ports
Distribution Channels Covered:
• Online
• Offline
Applications Covered:
• Smartphones and Tablets
• Laptops
• Wearable Devices
• Digital Cameras
• Portable Media Devices
• Gaming Consoles
• Medical Devices
• Emergency Lighting
• Other Applications
Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa
What our report offers:
Market share assessments for the regional and country-level segments
Strategic recommendations for the new entrants
Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
Strategic recommendations in key business segments based on the market estimations
Competitive landscaping mapping the key common trends
Company profiling with detailed strategies, financials, and recent developments
Supply chain trends mapping the latest technological advancements
1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Power Bank Market, By Battery Type
5.1 Introduction
5.2 Lithium-Ion (Li-Ion) Battery
5.3 Lithium Polymer (Li-Polymer) Battery
5.4 Other Battery Types
6 Global Power Bank Market, By Capacity
6.1 Introduction
6.2 Up to 3,000 mAh
6.3 3,001 - 8,000 mAh
6.4 8,001 - 20,000 mAh
6.5 Above 20,000 mAh
7 Global Power Bank Market, By Energy Source
7.1 Introduction
7.2 Electric
7.3 Solar
8 Global Power Bank Market, By Charging Mode
8.1 Introduction
8.2 Wired
8.3 Wireless
9 Global Power Bank Market, By USB Ports
9.1 Introduction
9.2 Single USB Port
9.3 Dual USB Ports
9.4 Multi-USB Ports
10 Global Power Bank Market, By Distribution Channel
10.1 Introduction
10.2 Online
10.3 Offline
11 Global Power Bank Market, By Application
11.1 Introduction
11.2 Smartphones and Tablets
11.3 Laptops
11.4 Wearable Devices
11.5 Digital Cameras
11.6 Portable Media Devices
11.7 Gaming Consoles
11.8 Medical Devices
11.9 Emergency Lighting
11.10 Other Applications
12 Global Power Bank Market, By Geography
12.1 Introduction
12.2 North America
12.2.1 US
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 Germany
12.3.2 UK
12.3.3 Italy
12.3.4 France
12.3.5 Spain
12.3.6 Rest of Europe
12.4 Asia Pacific
12.4.1 Japan
12.4.2 China
12.4.3 India
12.4.4 Australia
12.4.5 New Zealand
12.4.6 South Korea
12.4.7 Rest of Asia Pacific
12.5 South America
12.5.1 Argentina
12.5.2 Brazil
12.5.3 Chile
12.5.4 Rest of South America
12.6 Middle East & Africa
12.6.1 Saudi Arabia
12.6.2 UAE
12.6.3 Qatar
12.6.4 South Africa
12.6.5 Rest of Middle East & Africa
13 Key Developments
13.1 Agreements, Partnerships, Collaborations and Joint Ventures
13.2 Acquisitions & Mergers
13.3 New Product Launch
13.4 Expansions
13.5 Other Key Strategies
14 Company Profiling
14.1 Xiaomi Corporation
14.2 Lenovo Group Limited
14.3 Anker Innovations
14.4 Panasonic Corporation
14.5 Samsung SDI
14.6 Sony Corporation
14.7 LG Energy Solution
14.8 AUKEY
14.9 RAVPower
14.10 ADATA Technology Co. Ltd.
14.11 Ambrane India Pvt. Ltd.
14.12 Intex Technologies
14.13 Syska
14.14 Huawei Technologies Limited
14.15 Microsoft Corporation
14.16 ASUSTeK Computer Inc.
14.17 Zendure
14.18 Mophie (Zagg Inc.)
List of Tables
Table 1 Global Power Bank Market Outlook, By Region (2022-2030) ($MN)
Table 2 Global Power Bank Market Outlook, By Battery Type (2022-2030) ($MN)
Table 3 Global Power Bank Market Outlook, By Lithium-Ion (Li-Ion) Battery (2022-2030) ($MN)
Table 4 Global Power Bank Market Outlook, By Lithium Polymer (Li-Polymer) Battery (2022-2030) ($MN)
Table 5 Global Power Bank Market Outlook, By Other Battery Types (2022-2030) ($MN)
Table 6 Global Power Bank Market Outlook, By Capacity (2022-2030) ($MN)
Table 7 Global Power Bank Market Outlook, By Up to 3,000 mAh (2022-2030) ($MN)
Table 8 Global Power Bank Market Outlook, By 3,001 - 8,000 mAh (2022-2030) ($MN)
Table 9 Global Power Bank Market Outlook, By 8,001 - 20,000 mAh (2022-2030) ($MN)
Table 10 Global Power Bank Market Outlook, By Above 20,000 mAh (2022-2030) ($MN)
Table 11 Global Power Bank Market Outlook, By Energy Source (2022-2030) ($MN)
Table 12 Global Power Bank Market Outlook, By Electric (2022-2030) ($MN)
Table 13 Global Power Bank Market Outlook, By Solar (2022-2030) ($MN)
Table 14 Global Power Bank Market Outlook, By Charging Mode (2022-2030) ($MN)
Table 15 Global Power Bank Market Outlook, By Wired (2022-2030) ($MN)
Table 16 Global Power Bank Market Outlook, By Wireless (2022-2030) ($MN)
Table 17 Global Power Bank Market Outlook, By USB Ports (2022-2030) ($MN)
Table 18 Global Power Bank Market Outlook, By Single USB Port (2022-2030) ($MN)
Table 19 Global Power Bank Market Outlook, By Dual USB Ports (2022-2030) ($MN)
Table 20 Global Power Bank Market Outlook, By Multi-USB Ports (2022-2030) ($MN)
Table 21 Global Power Bank Market Outlook, By Distribution Channel (2022-2030) ($MN)
Table 22 Global Power Bank Market Outlook, By Online (2022-2030) ($MN)
Table 23 Global Power Bank Market Outlook, By Offline (2022-2030) ($MN)
Table 24 Global Power Bank Market Outlook, By Application (2022-2030) ($MN)
Table 25 Global Power Bank Market Outlook, By Smartphones and Tablets (2022-2030) ($MN)
Table 26 Global Power Bank Market Outlook, By Laptops (2022-2030) ($MN)
Table 27 Global Power Bank Market Outlook, By Wearable Devices (2022-2030) ($MN)
Table 28 Global Power Bank Market Outlook, By Digital Cameras (2022-2030) ($MN)
Table 29 Global Power Bank Market Outlook, By Portable Media Devices (2022-2030) ($MN)
Table 30 Global Power Bank Market Outlook, By Gaming Consoles (2022-2030) ($MN)
Table 31 Global Power Bank Market Outlook, By Medical Devices (2022-2030) ($MN)
Table 32 Global Power Bank Market Outlook, By Emergency Lighting (2022-2030) ($MN)
Table 33 Global Power Bank Market Outlook, By Other Applications (2022-2030) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.
